Flora Nero The Future of Luxury
Flora Nero is a design house based in Los Angeles California. We are defining modern luxury through embracing the indulgence of cannabis. Highlighting the incredible imagination and craftsmanship of its partners by creating exquisite collections and maintaining a strong dedication to sustainability.
Embodying the principles of tradition, design, craftsmanship, aspiration, sustainability and sensuality, each piece from the collections is a showpiece, crafted to provide an exceptional cannabis experience, and to be proudly displayed.
Collection One Other_Worldly
Inspired by the shape and mystery of UFO's and recalling the era of the space race, the prosperity of post-war America and the emerging jetset, Other_Worldly is all about the high flyers and high rollers.
Milled from solid, aviation grade aluminum, Other_Worldly is available in three colors - Black, Gold and Bronze. The anodized aluminum combined with hand blown glass and natural burl wood veneers culminates in a collection which has been engineered to combine superb functionality with exceptional beauty and sensual tactility.
Focus On Sustainability
Flora Nero believes that indulgence and luxury do not equate a disregard for environmental, human and animal rights. Every object, all packaging and shipping materials, and all events created by Flora Nero are 100% vegan, utilize sustainable materials and practices, and are always fair trade and give the utmost respect to every hand that takes part in bringing these beautiful pieces to their homes around the world.
For Collection One, Other_Worldly, Aluminum was selected as the primary material because it is the third most recyclable material after paper and cardboard. It is one of the few materials that is currently more cost efficient to recycle than to use virgin aluminum. The secondary materials are also sustainable, recyclable and/or biodegradable: hand blown glass, wood, and up-cycled kimono material.
Flora Nero packaging is simple, recycled paper with plant based inks and coatings making all elements fully recyclable. Outer shipping boxes are also post-consumer recycled cardboard and utilize shipping tape that can be recycled with the boxes.
Every element of the products and operations are considered. However, Flora Nero also acknowledges that there is always more to learn, innovate, and improve, and will continue to educate itself as a brand.
Our Team
Anna Peer + Eli Peer Co-Founders
Together, Anna and Eli bring over twenty years of experience as leading creative producers having spearheaded large-scale international marketing and branding campaigns with an emphasis in the design world. Their passion for design and their mastery of brand storytelling brought Flora Nero to life. Anna and Eli's design-based brand stories were built for SodaStream, Caesarstone, Humanscale, Louis Poulsen, Absolut, Pepsi, Puma and Audi. Collaborations with Marc Thorpe, Yves Behar, Tom Dixon, David Rockwell, Jaime Hayon, Olafur Eliasson, Stefano Giovannoni, Todd Bracher, Benjamin Hubert, Snarkitecture, Philippe Malouin and more have helped them to grow an enviable design industry reputation.
Marc Thorpe Creative Director
Thorpe is known internationally for his innovative and dynamic work, taking a rigorous approach to the integration of architecture, design and hand craftsmanship. The studio conceptualizes design while embracing process and has the resources to produce consistent communication platforms. These include architecture, interior design, furniture design, product design, exhibit design and branding.
Marc’s roster of luxury brand clients includes LVMH, Acqua Di Parma, Tod’s, Estee Lauder, Stella Artois, Moroso, Infiniti, and many more.
